Story highlights Instagram added third-party verification in June 2018. But because many big brands and creators are afraid to publicize this partnership, third-party agents are stepping in to clean up the accounts they promote.
Are your social media posts being wiped from your followers’ feeds? If you’re a popular celebrity, digital influencer or a popular blogger, it’s time to take action.
Despite Facebook’s algorithm tweaks and Instagram’s lengthy and complicated features and design, many users enjoy both platforms for the unique experiences they give.
Instagram, in particular, is a great place to grow your online business. It’s one of the few apps you don’t have to install or link to your website, and it offers a wide variety of promotion tools to grow your following.
But recently, Instagram has come under fire for the countless accounts it’s slapped with time-outs after posting photographs deemed inappropriate. Popular Instagrammers with far too many followers (100,000+) have had their accounts wiped clean. Popular users — including Ryan Seacrest, Casey Neistat and Rihanna — have been locked out of their own accounts, and some have even been banned entirely.
Instagram removed a number of inaccurate profiles in June, saying it would provide users with a system that would identify questionable accounts more effectively.
There were some concerns for the fairness of the new verification verification process, and for how that verification would work in practice. Not surprisingly, fans and influencers weren’t so happy.
Though Instagram has yet to roll out what it calls “Specially-Identified Accounts,” third-party agents are stepping in to take steps to protect artists and creators.
Some have gone out of their way to clear pages and accounts of what they claim are fraudulent performers, blocking them from creating and promoting any more posts until they’re proven legitimate.
Another option to take on the pro’s Instagram takeover is available through your own creative agency, through which you can employ your own agent to take care of any added duties.
There’s a bigger concern than solely having an agency work to scrub your pages clean, though.
Websites like Androinfollow and HipsterTube found that many account-holders are turning to shady Instagram deal agents in hopes of clearing their accounts.
The good news is that creators and brands have been able to solve the issue themselves. The bad news is the third-party promoters do not share your posts with Instagram.
Big Brands Like Snackable
Here’s what you need to know about Instagram accounts and sponsored content.
According to Mashable, “Instagram forbids brands and celebrities from engaging with so-called third-party agents. Brands and celebrities are allowed to pay for posts, but they cannot use ads to acquire followers. Every article that leads to a new ‘follow’ on Instagram requires a user to log in and grant permission for their account to be used, creating a closed wall that can make it difficult for companies to buy up new followers.”
Furthermore, at the bottom of every post, you’re shown a verified badge that identifies if the brand and the account have an affiliation or agreement.