In the last few days, the widespread sense of impending doom resulting from impending baby showers, thanksgiving dinners and Christmas parties didn’t quite materialize. Why, in the midst of a chilly, gray July, we found ourselves sprinting to the local Costco, stocking up on birthday and wedding parties supplies, and bringing dinner parties back to life in anticipation of outdoor entertaining! It has been revealed that American consumers will spend nearly $10 billion on Halloween candy, decorations and pet costumes this year —– a record high. If you’re freaking out, it’s hard to imagine how much candy, decorations and pet costumes you could possibly put together before the holiday falls on a Tuesday, instead of a Thursday.
According to a new study by the National Retail Federation, American consumers spent $8.8 billion on Halloween festivities last year, up from $7.8 billion in 2015. That figure climbs even higher for pets, with Americans expected to spend $1.15 billion on Halloween treats for their four-legged friends. Halloween is the third-most popular holiday behind Christmas and Thanksgiving for buying pet costumes. The only things more popular than pet costumes are pet costumes. Americans’ spending on costumes for themselves rose an impressive $418 million from last year, too.
Read the full story at NPR.
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